The Kantar Better Futures Report provides key insights into consumer perspectives on sustainability and the social and environmental issues that are important to Kiwis and how this has changed over time.
The 2022 Better Futures results reveal that New Zealanders are becoming increasingly worried about their economic and social wellbeing off the back of the ongoing Covid-19 pandemic. The cost of living remains the number one issue for New Zealanders, closely followed by protection of children and the availability of affordable housing. For the first time we have also seen the mental wellbeing of New Zealanders enter into the top 10 concerns. Read the full report to discover in-depth insights.
Thank you for visiting. Please get in touch to talk to our trusted experts about how our market or social research can help your organisation.