Understand People
Inspire Growth
New Zealanders views on the most important issue of our time – building a sustainable future.
Kantar and Colmar Brunton Integrate
Kantar and Colmar Brunton have combined to become New Zealand’s largest and most awarded market research firm.
About Kantar
Kantar is the world’s leading evidence-based insights and consulting company. We have a complete, unique and rounded understanding of how people think, feel and act; globally and locally in over 90 markets. By combining the deep expertise of our people, our data resources and benchmarks, our innovative analytics and technology, we help our clients understand people and inspire growth.
Latest Thinking
Kantar New Zealand COVID-19 April Update
Here’s our latest round-up designed to help our clients stay better connected to your customers during Covid-19.
Supercheap Auto takes out the March StopPress Kantar Ad Impact Award
Through the use of humour, a simple message and relatable characters tinkering and loving their cars, the ‘Make it Super’ ad not only performs strongly on the core measures of successful advertising, but also makes the Brand more distinctive and appealing.
The ‘Strategic Sparks’ behind the 2022 Kantar Creative Effectiveness Award Winners
As many of you may already know, this year’s winning TV ad in the global Kantar Creative Effectiveness Awards went to Mitre 10’s With You All The Way. Find out more about the ‘strategic spark’ behind its success and those of other winners here.
Better Futures 2022
New research reveals that economic and wellbeing concerns have intensified for people as they continue to grapple with the challenges of the ongoing pandemic, coupled with emerging economic challenges including rising inflationary pressures.
Ka kite anō au i a koe
Thank you for visiting. Please get in touch to talk to our trusted experts about how our market or social research can help your organisation.
Get in touch
Our Office
Auckland
Level 1/46 Sale Street,
Auckland 1010
T (+64) 9 919 9200
Find us