The first Kantar Ad Impact Award of 2023 goes to…. Hellers!

The first Kantar Ad Impact Award of 2023 goes to Hellers for “Happy 38th Birthday Hellers”. The TVC takes a trip down memory lane highlighting campaigns of the past, as always with Leigh Hart as the face of the ad. “Happy 38th” had impressive scores on our three key pillars, with key strengths in:

  1. Branding
  2. Brand Love
  3. Involvement

See the below infographic for more information about the February Kantar Ad Impact Award.

This article was published in StopPress news March 2023.

BRIAN TURNER
Executive Director
[email protected]

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