Pak’nSave takes out April Kantar Ad Impact Award

Kantar’s April Ad Impact Award goes to Pak’nSave with their latest Stickman instalment ‘No Loyalty Cards’. After 16 years on air, Stickman continues to delight New Zealanders by staying true to his brand promise. The new ad successfully delivers on 3 key pillars:

  1. Branding
  2. Humour
  3. Brand Promise

See the below infographic for more information about the April Kantar Ad Impact Award.

This article was published in StopPress news May 2024.

Executive Director
[email protected]

Insight and thinking

Read our latest articles and reports, with expert perspective, proprietary data, and thought-provoking insights.