Toyota takes out August’s Kantar Ad Impact Award

Kantar’s August Ad Impact Award goes to Toyota NZ for its distinctively meta execution, ‘Is this an ad for Toyota, or is it just New Zealand?’ – a clever spotlight on the brand’s dominant presence across Aotearoa, showing that no matter the journey or the driver, there’s a Toyota for everyone. The ad delivers on 3 key pillars:

  1. Branding
  2. Enjoyment
  3. Impact

See the below infographic for more information about the August Kantar Ad Impact Award.

This article was published in StopPress news October 2025.

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