Coca-Cola takes out November Kantar Ad Impact Award

Kantar’s November Ad Impact Award goes to Coca-Cola’s latest Christmas campaign “The World Needs More Santas”. Continuing their legacy of heartwarming Christmas creatives, Coca-Cola’s latest TVC reminds us of the joy that little acts of kindness can bring during the season of goodwill. Much of the ads success can be attributed to:

  1. Storytelling
  2. Emotion
  3. Branding

See the below infographic for more information about the November Kantar Ad Impact Award.

This article was published in StopPress news December 2023.

BRIAN TURNER
Executive Director
[email protected]

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