AA Insurance takes out September’s Kantar Ad Impact Award

Kantar’s September Ad Impact Award goes to AA Insurance. ‘The Home Intruder’ stands out for its enjoyable surreal visual storytelling, rather than portraying destruction in a conventional way, the brand introduces a CGI seal to cause chaos. The ad delivers on 3 key pillars:
- Enjoyment
- Impact
- Brand love
See the below infographic for more information about the September Kantar Ad Impact Award.

This article was published in StopPress news November 2025.
Insight and thinking
Read our latest articles and reports, with expert perspective, proprietary data, and thought-provoking insights.